Nominated for OUT OF THE BOX.NRW



Nominated by:
Sarah Visser

Internet address:

Your business model in three sentences

First aid knowledge packaged in the form of appealing, everyday products. Modern and attractively designed App to ensure first aid knowledge is always available. First aid platform for workshops with an edutainment concept.

What problem do you solve?

Every year, 10,000 lives could be saved in Germany if we Germans would dare to give first aid. We make the topic of first aid easily and appealingly accessible and place it in everyday life and in the middle of society. We approach the topic in a modern and well-designed way. Many close their eyes to it out of fear, but we open them and build a bridge from fear of contact to confidence in action. Our products can make anyone a lifesaver, because first aid is "easy as winking".

What's your digital solution?

We established a first-aid workshop platform (B2B and B2C) based on the edutainment concept (combination of education and entertainment), so that people enjoy learning about the topic and do not consider it as a duty. Our platform conects courses providers and participants and is available digitally (mostly B2B) and offline in five german cities (more are coming soon). With our first aid app, this knowledge is a finger tip away and pretty much always with you. To create an incentive to regularly refresh knowledge in the app, we have benefits from other companies in the form of vouchers.

Why should we award you for your digital business model?

If only one human life can be saved by our products, littleplan is profitable. The idea for littleplan came in the first lockdown, as our own first aid measure to be able to survive economically. Plan B has become plan A and this plan is vital for everyone. Help us to become visible. Hands up for littleplan.