Nominated for OUT OF THE BOX.NRW

LEROMA GmbH

Düsseldorf

Nominated by:
Jule Hanskötter

Internet address:

www.leroma.de

Your business model in three sentences

LEROMA creates a bridge between suppliers and food producers. With the Search Commodity, high-quality food ingredients can be found using product-specific filters. The Surplus Exchange enables residuals to be passed on as part of a circular economy.

What problem do you solve?

Food manufacturers and buyers often have to search for a long time before they find the raw material they need. There are many reasons for this: for example, food raw materials do not have general designations, making an exact search impossible, and contact between companies takes place by mail, fax or telephone - an online ordering process does not yet exist. More than 1.6 billion tons of food are wasted worldwide each year. The beginning of the value chain accounts for 1.16 billion tons. Many factors play a role in this. In the event of overproduction, production stoppages or process conversions, raw materials remain that still meet the criteria of the food industry. Due to time constraints, these valuable resources are disposed of. External factors such as legal regulations or market conditions also lead to surpluses. For example, if stricter pesticide regulations apply, certain agricultural products can no longer be used in the food industry. Instead of looking outside the industry for buyers, these raw materials are also disposed of. The current shortage of raw materials in particular reinforces the need to use all available resources.

What's your digital solution?

With the Search Commodity, LEROMA aims to address the inefficiencies and shorten the long search process. The digital search engine, designed for B2B trade, offers a large raw material database with preset properties compiled by food technologists. Raw material suppliers can advertise their raw materials and specify the values of all criteria as well as certificates. Food manufacturers can easily search for the raw material they need and only see listings meeting the requirements. At the same time, there is an AI-based crawler that displays matching results from the internet to provide the searcher with a broader offer. The second business model is the Surplus Exchange, where leftovers and side streams are transferred to save them from disposal. Suppliers can save on storage and disposal costs and buyers bypass shortages and develop new products more quickly. In this way, LEROMA's expertise in the circular economy connects different companies while pursuing the goal of sustainability.

Why should we award you for your digital business model?

LEROMA is a small startup with a big vision. The specific database is one-of-a-kind and makes the food industry more efficient. At the same time, LEROMA has already been able to achieve small successes via the Surplus Exchange. But this is just the beginning. If our startup wins the OUT OF THE BOX.NRW award, the publicity and financial aid can be used to convince more companies of the benefits of a circular economy. This opportunity will help spread LEROMA's message even louder and further.